More and more young entrepreneurs from Tunisia’s interior regions are realizing that you don’t have to be an expert or visionary leader to consider the circular economy as an economic lever, or even a pillar of sustainable and inclusive development. Aware that the circular economy can help break away from the prevailing simplistic logic: extract…

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Tozeur is renowned as a region rich in date production and also a top-rated tourist destination at the gateway to the Tunisian desert. But today, many young Tunisian entrepreneurs, such as Farida Laimech, promoter of Decopalm, see it as something more. They are aware of the stakes involved in protecting the environment and the importance…

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Expert in modeling and design of handicrafts, Ali Khadher has developed a passion for the craft of pottery very young. At 43-year-old, he finally turned his passion into a business, hoping to see the pottery reborn and developed again from his region. In 2012, in the lack of a legal framework for collective craft companies,…

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During the summer, wedding season festivities are in full swing in southern Tunisia. And it is this time of year that Salwa Khalfi is the busiest. She prepares orders for “Skhab” – a traditional wedding necklace made with scented beads, believed to heal and bring good luck, that are very popular with brides from Djerba,…

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Inside a small warehouse in Ben Guerdane, a coastal town near the Libyan border, Imane Sayari is busy sorting an array of brightly colored pottery bowls and cups. The young entrepreneur who launched her handicraft business, Tendance Céramique, in 2017 is challenging perceptions of a region, more widely known for its cross-border smuggling trade than…

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As he shelters from the blazing sun in his workshop, Atef Sameur is absorbed in the design of his latest commission: decorative wooden furniture for a living room. Meanwhile, across the city of Kairouan, two of the young designer’s three employees are busy installing a new kitchen in a client’s apartment. While speaking with Atef,…

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Entering Haifa Abidi’s distillery for essential oils is like walking into a magical garden. You are immediately welcomed by the delightful scents of flowers from Tunisia. The fresh, uplifting aroma of eucalyptus mingles with the sweet floral fragrance of geranium. Haifa was only 24 years old when she finished her university degree in the Fundamentals…

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Baya’s childhood was filled with dreams of fairy tales and princess dresses, that soon evolved into a passion for fashion design. Now she has launched “Haute Couture Lella Baya”, a shop for clothing and accessories in El Fahs in the governorate of Zaghouan. Bays’s story starts far from Zaghouan though. Born in 1988 in France,…

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Nestled at the foot of the Dorsale mountains, Dar Zaghouan is a charming guesthouse and the first eco-friendly holiday accommodation in Tunisia. Located a one-hour drive from Tunis, Dar Zaghouan offers an alterative tourism experience in an area that has not seen the development of tourism that has benefited many other parts of Tunisia. Walking…

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At 29 years old, Alaa Eddine Rehouma launched Phenix Confection, a business that produces car seat covers and provides employment to three people. “After graduating in 2015 with a multimedia degree in Computer Science, I didn’t imagine myself working as an employee in a company,” said Alaa. Since his childhood, Alaa has helped his father…

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