What is Mashrou3i?

About Mashrou3i

Mashrou3i (‘my project’ in Arabic) is a joint project by the United Nations Industrial Development Organization (UNIDO), the United States Agency for International Development (USAID), the Italian Agency for Development Cooperation (AICS) and the HP Foundation. Mashrou3i is designed to foster youth entrepreneurship in Tunisia and support the creation and growth of enterprises. By fostering entrepreneurial skills and attitudes among young women and men, the project aims at enabling youth entrepreneurs to use their own innovative dispositions to both generate jobs for themselves and others, as well as increase the competitiveness of smaller enterprises.

The project combines UNIDO’s on the ground experience supporting beneficiaries in the creation and growth of smaller businesses, its working relationships with Tunisian partner organizations and HP’s Learning Initiative for Entrepreneurs (HP LIFE) programme, which consists of free online courses covering basic business, IT and entrepreneurship skills.

Read FAQs

Mashrou3i provides direct support to young entrepreneurs and existing enterprises through entrepreneurial skills training, business coaching and technical assistance to enable them to start and grow their businesses. The project also enhances the knowledge and capacity of local business support institutions and higher education institutions in key areas around entrepreneurship.

Since 2016, Mashrou3i has helped create more than 5,500 jobs in fourteen governorates of the interior regions. Through the HP learning initiative for entrepreneurs, more than 31,600 Tunisians have taken online courses in entrepreneurship. Among these 8,000 young people have attended entrepreneurial training workshops.
By promoting youth entrepreneurship and facilitating the creation and growth of enterprises, the five year project aims to create at least 6,000 jobs.